Sip What You Want: The Rise of Beverage Customization
No two drink routines look the same.
Your morning may begin with a cold brew over ice with a bit of oat milk. Perhaps you like to brighten up your water with a splash of fruit or mix your soda with a dash of cream. Whatever your drink of choice, one thing is clear: customization is in.
According to the 2025 Keurig Dr Pepper State of Beverages report, 75% of Gen Z and Millennials say they customize their drinks; and they’re not alone. Americans everywhere are getting creative with what’s in their cup, building beverages that reflect how they feel, what they crave, and how they want to live.
The Build-Your-Own Beverage Era
Drinks used to come ready-made. Now? They come with options. Between flavor, fizz and function, there are more ways than ever to personalize your sips.
Among the top beverage mix-ins are:
- Sweeteners (52%)
- Creamers or milk (51%)
- Fruit slices or purees (45%)
- Flavored syrups or drops (44%)
So, whether you’re adding electrolytes to your water, going half-caff on your morning brew, or creating your own soda mocktail, you’re part of a growing movement of beverage DIYers.
Mix, Match, and Make It Yours
With a portfolio full of versatile beverages, we make it easy to personalize your drink to match your mood, moment, or taste. Here are a few fun ways to customize your favorite drinks:
Coffee Your Way
Use your Keurig® brewer to experiment with flavors and formats—fruity refreshers, dessert-inspired creamers or velvety tea lattes. Not a morning person? Try a decaf chai with oat milk over ice for a calming twist. Visit Keurig.com to explore all your options.
Hydration, Upgraded
Level up your CORE® Hydration with fresh fruit, a splash of juice or even a pinch of sea salt for recovery support. Add in a flavored powder for an added punch.
Creative Carbonation
Make your own fizzy mocktails using carbonated soft drinks like 7UP®, Squirt® and Canada Dry®. Mix a bold soda with a splash of citrus juice, muddled herbs or a flavored water topper. It’s happy hour, your way.
Your Sip, Your Story
Customizing a drink is about more than just taste — it’s a form of self-expression. It’s part of how you begin your morning, refresh in the afternoon or relax after a long day. So, the next time you reach for a beverage, skip the usual and create something uniquely you.